ZVV Ticket Machine Interface

Ticket Machine for Public Transport

2023

University module

Jeanne Antonin, Ege Seçgin, Elia Salerno, Stepan Vedunov

UI/UX Design, Service Design

About

As part of a university module, we redesigned the user interface of Zurich’s ZVV ticket machines to improve usability and functionality. Through several design sprints, we simplified complex workflow and modernized the visual design, while adding customization and accessibility features.

Process

Heuristic Evaluation
Heuristic evaluation of current machines
Competitor Analysis
Analysis of ticket machines across different countries
Observation Participants
Observing how five participants use the legacy software in their natural environment
Observation Results
Results of the naturalistic observations with the participants
User Journey
User journey of people engaging with the current ZVV ticket machines
Prototype overview
Designs were tested on real users after every iteration

Results

Solution

By integrating insights from our research and iterative process, we created an interface that improves customization and ensures an efficient ticket purchasing experience. Also, we tested our final prototype with users on the street who found it significantly more accessible and user-friendly than the current software.

Final Design - Home Screen
Redesigned home screen with quick actions
Final Design - Selection
Clear visual separation of available tickets
Final Design - Ticket Customization
Customizable ticket selection process for a specified route
Final Design - Zones
Optional zone adjustments step
Final Design - Success
Checkout screen showing selected tickets and available payment options
User Testing of Final Prototype
Testing our final prototype with users in the city with overall positive feedback

Learnings

Given the technical constraints of an outdated ticket machine with an unresponsive touch screen and a broad target group, we focused on simplifying the interface. We designed a more visually appealing solution that improves accessibility for all users. The result is a ticket-buying experience that is once again quick, intuitive, and enjoyable.